Luxury Quotient India acquires fashion portal Elitify

NEW DELHI: Luxury Quotient India, a 100 per cent owned subsidiary of Luxury Quotient International, based in Toronto, Canada has acquired fashion portal Elitify.com. Elitify was launched in 2012 by Amit Rawal and Anahat Rawal.
"We are very pleased to welcome Elitify.com’s team under the continued leadership of Amit and Anahat and look forward to working together in serving the premium Indian consumer," said Deepak Kumar, managing director of Luxury Quotient India.

Vikas Ranjan, president, Luxury Quotient International said: "We launched our Indian operations in 2014 as a gateway to International premium & luxury brands and now with Elitify.com in our portfolio, we have direct access to a robust customer base to test drive demand patterns for our brands and more to come".

Amit Rawal, who joins Luxury Quotient as president of the Elitify division said, "It’s very exciting for Elitify.com to be a part of the Luxury Quotient Group, which has direct relationships with a number of marquee global-brands."